Film Marketing

In the Heart of the Sea gets buried by Star Wars 7

Ron Howard’s “In the Heart of the Sea” has failed to get traction at the Box Office as its marketing…

December 13, 2015

Plummeting attention spans and how it will affect film marketing

A new study released this year shows how people's attention spans have plummeted but what does this mean for film…

July 31, 2015

Shocking: 7 films in the official Cannes selection have no marketing

That's right, I could not find any information on 7 of the 9 films screening in this year's official short…

April 17, 2014

Distribution is 'killing' filmmakers and their dreams

It's the most difficult, the least enjoyable and yet the most important part of the filmmaking process, however most filmmakers…

April 15, 2014

Filmmaker Mark Ashmore reveals 'The Lost Generation'

Future Artists Founder Mark Ashmore spent 3 years directing and producing his first feature film 'The Lost Generation' which features…

November 10, 2013

Do fake Thor posters do a better job than the originals?

When we we see movie posters for films such as 'Thor : The Dark World' we are being invited to…

November 9, 2013