Staggering data from industry analysts indicate demand for “Star Wars: The Force Awakens” could push box office receipts past $1 billion in the US alone.
With just over a week to the World Premiere in LA, “Star Wars 7” has already smashed Box Office pre-sales records, and dominates headlines around the world. Merchandising sales for Star Wars
In order for “Star Wars 7” to overtake “Avatar” as the biggest film release of all time it will have to surpass $760 million at the US Box Office alone, and gross in excess of $2 billion globally. In 2009 “Avatar” grossed $2.78 billion worldwide, earning 72% of it’s total from foreign markets.
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Demand for “Star Wars 7”
China could also tip the balance. 6 years ago the Chinese Box Office wasn’t what it was today. Figures released this past week show how China’s Box Office has grown by over 40% in the past 12 months. Simply put, “Star Wars: The Force Awakens” has a bigger theater audience than “Avatar” 6 years later but will that be enough?
“Star Wars: The Force Awakens” comes out on December 18th and is currently projected to gross over $2.7 billion worldwide with current demand data. Will the force be strong enough?