Disney wins big with The Avengers

Disney is set to sail past the $1 billion domestic earnings mark today thanks to the global success of ‘The Avengers’.

According to Deadline, Disney will be the first Hollywood studio to reach the $1 billion earnings mark this year giving it a significant morale boost as it breaks its own previous earnings record.

The worldwide success of ‘The Avengers’ has made it one of the biggest motion pictures in history. With a domestic haul of more than $600 million and an international total (including the US) of $1.4 billion, a sequel has already been announced.

Disney have managed to sail past the competition with Marvel’s success and as the film industry experiences a superhero boom, we can only anticipate that Avengers 2 and 3 will be a hot topic of discussion.