If you combine Gaga and Bieber’s online twitter followers alone, these two singers reach 20 million people. That is more than the population of London, Paris, Prague and Munich combined. In effect, 20 million people is the size of a small country, or just less than half the population of Spain.
Having so many fans online shows just how popular social media is as a tool to connect.
Does having such a large army of followers make you a kind of ‘world leader’ in cyber space? Some might think that’s entirely ridiculous, but social media is a powerful communication tool far superior to TV network like CBS or ABC.
Sites like twitter and facebook are international, and fans can be added wherever they are in the world. Lady Gaga and Justin Bieber are certainly ‘web leaders’.