Actress Yao Chen has over 5 million fans on her Chinese blog, exceeding Taylor Swift and Oprah s twitter following.

China s rapidly developing economy has fueled an internet boom where micro blogging is set to overtake America s twitter and other services. It doesn t come as a surprise, seeing that there are over 450 million internet users in China, with another billion yet to connect over the next 20 years.

Yao Chen, unknown in the West, but hugely popular Television actress in mainland China is just one example of how far the Chinese have come in online blogging.

Sina, which hosts the star s blog has over 50 million users. Twitter is currently blocked in China, but other websites are taking on its merits and reinventing it at home.